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Noughts and Crosses

Noughts and Crosses

This year, 2018, the brief of ‘Penguin Student Award’ was set across three categories: ‘Animal Farm’ by George Orwell, ‘A Brief History of Time’ by Stephen Hawking and Noughts and Crosses’ by Malorie Blackman. On the whole, there are challenges about how does the book cover break existing concepts with considering contemporary readerships.

‘Blackman, the author of Noughts and Crosses, placed our world in an alternate reality and hope to show how our perspectives colour our thinking. And this idea leads to my main visual metaphor, a shadow which is inspired by Kumi Yamashita’s work.

Using the shadow, I illustrate Callum and Sephy’s character and their hidden and desires. The shadow of them shows how they feel and react to the social system which might hook the reader and give them a hint about the main plot indirectly.

 

 

 

This year, 2018, the brief of ‘Penguin Student Award’ was set across three categories: ‘Animal Farm’ by George Orwell, ‘A Brief History of Time’ by Stephen Hawking and Noughts and Crosses’ by Malorie Blackman. On the whole, there are challenges about how does the book cover break existing concepts with considering contemporary readerships.

‘Blackman, the author of Noughts and Crosses, placed our world in an alternate reality and hope to show how our perspectives colour our thinking. And this idea leads to my main visual metaphor, a shadow which is inspired by Kumi Yamashita’s work.

Using the shadow, I illustrate Callum and Sephy’s character and their hidden and desires. The shadow of them shows how they feel and react to the social system which might hook the reader and give them a hint about the main plot indirectly.

 

 

 

METAPHOR

Shadow, Show your other side

 

 

 

 

 

 

 

Shadow, Show your other side

 

 

 

 

 

 

 

Basically, shadow shows a reaction to the light which can be compared the perspective the society has. Also, it represents the other side or weakness of oneself.

Using the shadow, I would like to illustrate Callum and Sephy’s character and their hidden and desires. The shadow of them shows how they feel and react to the social system which might hook the reader and give them a hint about the main plot indirectly.

 

 

 

 

 

 

 

 

Basically, shadow shows a reaction to the light which can be compared the perspective the society has. Also, it represents the other side or weakness of oneself.

Using the shadow, I would like to illustrate Callum and Sephy’s character and their hidden and desires. The shadow of them shows how they feel and react to the social system which might hook the reader and give them a hint about the main plot indirectly.

 

 

 

 

 

 

 

 

MOODBOARD

OUTCOME

New book cover uses Henrik Normal for main title and Grape regular for sub typeface. For contrast, it uses deep indigo blue and bright ivory colour with red and camel colour as point colour.

It shows Callum and Sephy’s character and their hidden and desires. The shadow of them shows how they feel and react to the social system. At the same time, white light and dark shadow are compared to noughts and crosses symbol.

Main character Callum and Sephy’s are behind two noughts which means social system. It represents each character are in opposite situation and class by putting upside down.

 

 

 

 

 

 

 

New book cover uses Henrik Normal for main title and Grape regular for sub typeface. For contrast, it uses deep indigo blue and bright ivory colour with red and camel colour as point colour.

It shows Callum and Sephy’s character and their hidden and desires. The shadow of them shows how they feel and react to the social system. At the same time, white light and dark shadow are compared to noughts and crosses symbol.

Main character Callum and Sephy’s are behind two noughts which means social system. It represents each character are in opposite situation and class by putting upside down.

 

 

 

 

 

 

 

NOUGHTS AND CROSSES COVER

2018

286mm *198mm

Hahnemühle Photorag

 

 

 

PROJECT DETAILS

DATA CURATING

2018.03

Uni Work

BA Graphic Communication Design / Central Saint Martins

 

Project Outputs

Project Process

Publication Covers

 

 

 

Publication Covers

 

 

 

Background Research

Exploring

 

 

 

Background Research

Exploring

 

 

 

Concept Finding

Sketching

Experiements

 

 

 

 

Concept Finding

Sketching

Experiements

 

 

 

 

Printing / Binding

Publishing

 

 

 

 

 

Printing / Binding

Publishing

 

 

 

 

 

Personal Project

Personal Role

Graphic Designer : Songyee Kim

 

 

 

Graphic Designer : Songyee Kim

 

 

 

Research

Graphic Design

Screen Printing

Publishing

 

 

Research

Graphic Design

Screen Printing

Publishing

 

 

SONGYEE KIM

SONGYEE KIM

CONTACT

CONTACT

UI / GRAPHIC DESIGNER

UI / GRAPHIC DESIGNER

DIMENSION2021 (c)

All right reserved

DIMENSION2021 (c)

All right reserved